Mobile Matters

Food for thought: 330 Million Americans using some 200 Million smartphone devices who tend to use their smartphone as ones ‘life remote’.  A May 2014 study from Google revealed near 60% of consumers use Google search every month to find ‘local’ information in which 1 in 5 local searches leads to an in-store purchase.  These…

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To App or Not to App?

Mobile Websites vs. Mobile Applications At the time of this posting smartphones make up almost a quarter of the total mobile marketshare, and growth is accelerating blindingly.  As smartphones continue to increase in popularity we increasingly receive questions about mobile applications–you’ve probably heard Apple’s trademarked tagline, “There’s an app for that.”  With the popularity of…

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Turning away customers that are standing right outside your store

UPDATE: Buffalo Wild Wings has updated their site since this post was originally written. I’ve included an update at the bottom. Last Thursday I was craving some buffalo wings from my favorite wing place, Buffalo Wild Wings. Being Thursday I knew they were offering their “Boneless Thursdays” special. I just wanted to call in my…